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How to Get Italian Subtitles For Videos, TV Shows, and Movies

Austin Canary

May 12, 2021

Italian Subtitles

RevBlogSubtitlesHow to Get Italian Subtitles For Videos, TV Shows, and Movies

There has never been a better time to share your information with the world. Whereas in the past, a select few were the ones capable of spreading their message to masses of people, the internet has leveled the playing field. 

The medium of communication is open to all. However, in order to be effective, you will first need to consider not only the message you wish to convey but also the manner in which it will reach an audience. 

People are connected, fundamentally, by culture. Understanding the complexities of a particular culture will help you speak directly to the people who represent it. Few other cultures have made a bigger impact on modern civilization than that developed in the Italian-speaking world. Here is how to address millions of potential customers, why you need to start right away, and how it might all be easier than you think. 

How Italian subtitles can boost the popularity of your content

Modern Italian is the closest descendent of Latin which was spoken in the Roman Empire. Latin was one of the most important tools with which the Romans built their Empire, one of the greatest the world has ever seen. Naturally, the language and culture have left some big marks. The biggest of these can be felt in Italian culture. 

At present, it is estimated that there are 67 million native speakers of Italian. This makes the Romance language, the 22nd most spoken language in the world. Furthermore, it is believed that nearly 13.4 million people are able to speak Italian at a basic level. Judging by these numbers, it should be clear why Italian speakers can and should be on your mind if you are trying to increase the popularity of your content. 

The best way to consider approaching them is by adding subtitles to your video content. This may be a simple task to follow, but it can be one that makes or breaks a business.

First of all, videos are the most popular form of content consumed online. In 2019 there were 2.6 billion viewers. It is estimated that by 2023, the number will rise to 3.1 billion. Video will likely become drastically more popular than any other form of online content. 

Furthermore, the statistics also show that subtitles are an excellent way of engaging with your audience. A Facebook study showed that the engagement rate of videos with subtitles added to the platform is larger by 12% than those without it. Furthermore, a separate experiment revealed that subtitled videos have over 7% more views. 

The Italian-speaking world and its ever-thriving culture

These numbers clearly prove the importance of using subtitles. However, it should be noted that in the past decades the use of Italian as the main language has also increased. And, yes, Italian speakers are in wait for quality videos. It is thought that around 2.5% of all online content is in Italian. This means that, at present, there are nearly 70 million people, the largest amount of which come from Italy and Switzerland, that can be your potential viewers if you tailor your videos to meet their needs. 

It is not only the fact that the video format is a great promotional tool across the world. Italy has a tremendous history of creating and enjoying visual content. Many of the world’s greatest movie directors are of Italian origin. Movies with Italian subtitles should be a familiar sight to all fans of classic cinema. Furthermore, even at present numerous popular full-length pictures and TV series are created in Italy. 

You won’t only reach a large audience that is familiar with receiving quality content. The Italian language has a global geographical distribution that extends past Italy and Switzerland. In European countries such as France and Albania, it is among the most spoken languages due to the historical ties between the countries. On the island of Malta, two-thirds of the population speaks Italian. Due to its colonial past, numerous territories in Africa, such as Ethiopia, Libya, or Eritrea, include a large population that speaks Italian. Even in North and South America, there are large communities of people of Italian descent. All of these millions can access your message, provided you are able to address it in a manner that is convenient to them. 

Ordering accurate Italian subtitles with ease

Now that we’ve had a look into why featuring movies with Italian subtitles can be a terrific idea, it is important that we look at how to acquire them. Managing to have accurate Italian subtitles and having them delivered to you quickly may be easier than you think. 

It is also essential to note that not all of the major streaming platforms cater to these needs. In spite of the nearly 70 million Italian speakers worldwide, having Italian subtitles is not an industry standard, and usually, this comes as an additional option.

However, you can overcome these hurdles easily by turning to well-versed, vetted industry professionals. REV can assist you in providing Italian subtitles for your videos at a low price and with a guarantee of accuracy of 99%. Furthermore, Rev is able to provide you with a subtitle file or a video with burned-in subtitles within 24 hours of ordering them. 

Italian is one of the languages the REV platform prioritizes. This means that your content will be reviewed by highly competent and experienced employees. The effort on your end will be minimal. Once you have uploaded your file and requested your subtitles, you can expect to receive an easy-to-integrate file within the next 24 hours. 

Learning the importance of burned-in versus open subtitles

Once you have opted to take part in this journey that is guaranteed to improve the quality of the videos, it is important to also learn the jargon surrounding subtitles. There are only a few elements that you should remember. 

It’s important to note, for example, that “captions” and “subtitles” are two different things. Yes, the two terms are often used interchangeably. However, captions refer to words spoken in a foreign language that are displayed on the screen to better increase understanding. Subtitles, on the other hand, represent a translation of what is being spoken into other languages. 

There is also the matter of burned-in and open subtitles which needs to be addressed. The closed option refers to subtitles that may be turned on and off by the viewer. However, you may also opt for open captions. These are directly added to the video, cannot be turned off, and present a massive help for those suffering from various forms of hearing impairment, even though this is not the only reason for which they are used. 

REV can be of assistance in adding burned-in captions. This service can greatly help the distribution and consumption of your content. Once you’ve made an order with REV, you can rest assured that you will swiftly receive a document that includes these permanent captions. 

Meeting demands and staying ahead of the trend in the world of content sharing

Throughout the world, the public’s appetite for online content continues to grow. It’s a highly dynamic and competitive field. Some trends, however, point towards the direction in which information on the internet will continue to be consumed. 

First of all, almost 75% of marketers already create video content as a means to boost sales. This is, in no small part, due to the fact that four-fifths of all online content is made up of videos. The number is likely to grow and marketers know it. Only 1% of those already using this tactic plan to stop using this approach in the future. 

Besides, there is always room for innovation. In 2021, live streaming, short-form videos, presentation videos, and testimonials have shown to be incredibly popular. When tailored to reach the right audience, these videos can be an immense boost for your business, regarding the product that you are looking to promote. 

Conclusion

Making a splash on the internet is all about using the right tools to deliver a strong message to the right people. Creating videos that represent your message is the best way of making yourself known in the online world.

You also need to cater to the needs of potential viewers and customers. Nearly 70 million people in the world are Italian speakers. They are fond consumers of video content. By opting to choose the simple method of adding subtitles to your videos, you may be able to make many of them join your list of viewers. Highly experienced professionals are here to give you the quick and effective help you need in order to reach a worldwide audience.